Tools, audits, and guides for growth teams.

Free diagnostic audits, executive briefing templates, solution briefs, developer MCP tools, and open-source skills for cross-channel advertising operations across 43 advertising platforms.

Executive Briefings & Customer Stories

[CUSTOMER STORY · SEAL SECURITY **Paid campaigns, run by the technical team.**
How DevRel manages Google Search, Reddit, and Meta campaigns through Synter MCP.
Download the brief ↗](/content/resources/seal-security-use-case/index.html)
[CUSTOMER STORY · HYRAX **Bring a developer product to market.**
Google, Reddit, LinkedIn, and Meta campaigns with shared measurement.
Download the brief ↗](/content/resources/hyrax-use-case/index.html)
[CUSTOMER STORY · SPAN **Connect the account journey.**
Account audiences, LinkedIn targeting, and connected Search retargeting.
Download the brief ↗](/content/resources/span-use-case/index.html)
[CUSTOMER STORY · AMP **Reach developers by intent.**
A historical campaign-preparation workflow: intent groups, reviewable drafts, and approval before activation.
Download the brief ↗](/content/resources/amp-use-case/index.html)
[CUSTOMER STORY · BIRDSEYE POST **Keep acquisition in view.**
Meta and Google Search operations, pacing checks, and search-term review.
Download the brief ↗](/content/resources/birdseye-post-use-case/index.html)
[CUSTOMER STORY · ANTERIAD **Connect programmatic and outbound.**
Shared account audiences across StackAdapt media and outbound planning.
Download the brief ↗](/content/resources/anteriad-use-case/index.html)
[CUSTOMER STORY · KINTSU **Connect local intent with campaign review.**
Kintsu Medical Aesthetics uses Synter to prepare local Search campaigns and inspect activity across Google and Meta.
Download the brief ↗](/content/resources/kintsu-use-case/index.html)
[CUSTOMER STORY · PINNACOL ASSURANCE **Make Search settings easier to inspect.**
Pinnacol Assurance uses Synter MCP to inspect Google Ads account context, campaign schedules and negative keywords.
Download the brief ↗](/content/resources/pinnacol-use-case/index.html)
[OPERATING GUIDE · PDF **Getting Started with AI Agents in Advertising**
Why 43% of media & growth leaders prioritize operational efficiency over transformation, with a 30-day playbook to deploy agents with spend guardrails and human approval gates.
Download guide ↗](/content/resources/media-entertainment-agentic-ai/index.html)
[TEMPLATE · PDF + MD **Quarterly Business Review (QBR) Template**
Executive briefing template covering performance, budget pacing, creative fatigue, and decision gates for leadership and client reviews.
Get template ↗](/content/resources/qbr-template/index.html)
[SOLUTION BRIEF · PDF **Synter Solution Brief for Growth Teams**
Architectural overview of cross-channel campaign orchestration, spend governance, and multi-agent execution across 43 advertising platforms.
Download brief ↗](/content/resources/solution-brief/index.html)

Instant Cross-Channel Diagnostic Tools

[DIAGNOSTIC TOOL **Free AI Campaign Performance Report**
Audit cross-channel spend pacing, attribution gaps, creative fatigue, and ROAS across connected ad accounts in minutes.
Generate report ↗](/content/free-report/index.html)
[AUDIT TOOL **Microsoft Advertising Wasted Spend Finder**
Identify non-converting search queries, loose phrase match leaks, and negative keyword candidates on Bing Ads.
Run audit ↗](/content/free-microsoft-ads-audit/index.html)

MCP Servers & Open Skills

[DEVELOPER MCP **Universal Ads MCP Server**
Connect Claude, Cursor, ChatGPT, and custom agents to 43 advertising platforms, with spend guardrails and verified write gates.
Install MCP ↗](/content/mcp/index.html)
[OPEN SOURCE **Synter Free Agent Skills Catalog**
50+ tested procedures for budget pacing, keyword mining, RSA headline diversity, and multi-touch attribution.
View on GitHub ↗](https://github.com/Synter-Media-AI/free-skills)
[DOCUMENTATION **Developer API & SDK Docs**
Complete integration references for Nango OAuth, Webhooks, programmatic reporting, and custom agent procedures.
Read docs ↗](https://docs.synterai.com/)

Playbooks & Strategic Manuals

[OPERATING MANUAL **The Synter Manual**
Comprehensive guide to media planning, conversion tracking, dayparting, and agent-driven campaign execution.
Read manual ↗](/content/manual/index.html)
[PLAYBOOK **ChatGPT Ads 9-Step Launch Workflow**
Step-by-step workflow to build and validate conversational context ads on OpenAI with full tracking verification.
Read playbook ↗](/content/resources/chatgpt-ads-launch/index.html)
[STRATEGY GUIDE **ChatGPT Ads with Synter**
How conversational placement matching works and how to scale 100+ creative variants across conversational context.
Read guide ↗](/content/resources/openai-ads-synter/index.html)
[RESEARCH LIBRARY **Research & Field Notes**
Weekly breakdowns on cross-platform attribution, generative ad creative, and autonomous bid optimization.
Browse library ↗](/content/insights/index.html)